Market research data unless processed and converted into information is of no use to organizations. We help to convert your data into useful information. Market research form processing is one such area which requires more focus as it is used to analyze competitors, design strategies and track market situation. Market research forms processing involves a process wherein data collected from market research is converted into a digital or an electronic format. This data is then stored across multiple locations and databases and subjected to further analysis in the market research process.
What is the need to outsource Market Research Form Processing?
Usually a market research assignment involves staffs who go out on the field or online to collect data, costs and salaries of the resources, technical costs needed to process and analyze the data among other costs. More often than not, availability of resources is scarce or rather expensive. Human error is also a major bottleneck when it comes to processing the data from the research. This can seriously undermine the objective of the research and produce erroneous results. In such cases, outsourcing this task to experts can help in achieving the goals of your market research exercise. India, with its strong technical background, availability of skilled personnel and experience in market research, is becoming a destination for companies around the world to outsource their market research activities.
Some of the salient features of our market research form processing service are:
- Use of a high speed scanner / form reader tool – Scans up to 2500 words a minute with 99% accuracy.
- In the second method we will design an automatic form input system, collect and analyze the data from this form input system.
- Expertise in both types of form processing, structured and non-structured. We have carried out form processing for clients with a variety of business processes.
- Capable of working with different formats of data like HTML, CGI, ASP, JSP and PHP.